Reputation management has always been a niche service that is often associated with maintaining the public image of the rich and famous. The professional and personal successes and failures of celebrities play an important role in their income as their public image determines the sales potential of their movies, music and merchandise. However reputation management is no longer a service just for the movie and music personalities or upcoming politicians.

Personal Internet Reputation Management

The advent of the internet and the evolution of Web 2.0 means that more people are now able to publish material online with very limited restrictions. This has allowed the reputation of any person, famous or not, to be at risk of irate employees, personal enemies or disenchanted business associates.

For those of us who are not part of the Hollywood glitterati, we often feel that those spreading malicious rumours or lies are unable to affect us beyond our known associates, friends and family. But have you considered how many times a new business associate has ‘googled’ your name? How about the trading name of your small business?

At Corporate SEO Solutions, we do a thorough analysis of any malicious online content that may impact on your reputation or adversely affect your business. Based on your needs, we will either request this content to be removed or apply ethical SEO practices to outrank this negative media.

Business Internet Reputation Management & Brand Protection

Our online reputation management services extends beyond removing malicious content and we can also assist in creating a reputable online presence or digital personality. Many businesses now opt for a digital personality as the figure to represent their brand image. This real or virtual digital personality provides a face and personal touch to businesses that are often seen as faceless and uncaring.

If you feel that your business has to be portrayed as an entity beyond your company logo, products or services, a digital personality may be a viable option. Along with effective online reputation management, your digital personality can improve your brand image, protect your branding and allow for a personal level of interaction with your customer base.

If you require more information on our internet reputation management, brand image and protection services, please contact us to discuss your reputation management needs.